EnviroMedia Marks 12 Years with Oregon Business, New National Research

EnviroMedia Marks 12 Years with Oregon Business, New National Research

EnviroMedia is 12 years old today, and while we're opening an office in Portland, Oregon this year, we're very proud of our Austin roots. So, for our new friends, those of you who haven't seen us in person for a while, and for people who just want to check out our digs and culture, here's a fun, new video tour of our green office.

We started EnviroMedia 12 years ago thinking there was room for a firm dedicated solely to promoting health and the environment. We've stayed busy ever since, and now find ourselves championing authentic green marketing in a world full of some ugly shades of green. Last week, we explored greenwashing at the first-ever Greenwashing Forum—hosted by our Greenwashing Index academic partners at The University of Oregon. A sell-out crowd showed up to figure out how to combat companies that spend more time and money on green advertising than actually implementing environmentally friendly practices. Read what happened at the forum on our EnviroBlog.

Washington Times Spotlights Workshop, Research

According to a new study commissioned by EnviroMedia in partnership with Green Seal, four out of five Americans say they're still buying green products and services today—which sometimes cost more—even in the midst of a U.S. recession. We released the new study, fielded by Opinion Research Corporation in January, from the Greenwashing Forum in Portland. Half of the 1,000 people surveyed say they are buying just as many green products now as before the economic downturn, while 19 percent say they are buying more green products. You can read the Washington Times coverage here, or details on the research here.

Four New Clients: Global Energy Efficiency, US Recycling, Oregon Alternative Fuels and Healthy Foods Campaigns

EnviroMedia Social Marketing is now working with Climate Savers Computing Initiative to achieve its mission of reducing computer power consumption 50 percent by 2010. The Initiative is led by Dell, Google, HP, Intel, Lenovo, Microsoft, and World Wildlife Fund. Sponsors include Acer, AMD, Delta Electronics, Fujitsu, Hitachi, Intuit, Lite-On, NEC, Sun and Supermicro.

Going back to our recycling roots, EnviroMedia is working with the U.S. Carton Council to implement a national aseptic packaging recycling campaign in conjunction with Waste Management.

We'll create a campaign for the Oregon State University Extension Service that will promote eating healthy among low-income families in five counties across the state.

EnviroMedia will develop a clean diesel recognition program for the State of Oregon Department of Environmental Quality.

Thanks to all our clients and "EnviroFriends" who have helped us make a difference in environment and public health over the years.

Valerie Davis
CEO, EnviroMedia Social Marketing

Kevin Tuerff
CEO, Green Canary Sustainability Consulting