What Is Social Marketing?

Put simply, social marketing harnesses the power of marketing to create stronger businesses, happier customers, and a better world.

A lot has changed in public health and the environment since the advent of social marketing more than 30 years ago. But today’s consumers and taxpayers have higher standards for both companies and governments to solve public problems.

We help companies with strategic decisions and marketing of their corporate social responsibility commitments. We help governments and nonprofits change public opinion. And through it all, we move people to change their habits and ultimately change the world.

Our first client: H-E-B Environmental Affairs (1997)

America Recycles Day is cofounded by EnviroMedia. (1997)

With a staff of four, EnviroMedia wins Don't Mess with Texas (1998),
which we later lead to victory as America's Favorite Slogan. (2006)

Our work with Texas tobacco prevention and cessation campaigns begins. (2000)

We add Pay It Forward 9/11 to regular community service work,
which has always included Adopt-a-Highway and Meals on Wheels. (2002)

EnviroMedia becomes the agency of record for Green Mountain Energy Company. (2002)

EnviroMedia is recognized for niche and core values with Ethics
in Business Award from Samaritan Center, St. Edward's University. (2003)

EnviroMedia begins work with Texas Department of State Health Services,
fighting the flu, HIV/AIDS, and obesity. (2003)

EnviroMedia helps take Dell from “environmental laggard” to
“environmental leader” in electronics recycling. (2003)

North Texas Municipal Water District becomes first to launch Water IQ,
the conservation brand we created for the State of Texas. (2005)

Agency principals attend their first United Nations
Climate Change Conference in Bali, Indonesia. (2007)

EnviroMedia partners with University of Oregon to launch GreenwashingIndex.com,
which Brandweek names a "Bright Idea of the Year." (2008)

We open our West Coast office in Portland, Oregon, the other "weird" city. Clients have included
Oregon State University, Northwest Health Foundation, and Puget Sound Partnership. (2008)

car2go hires EnviroMedia to help introduce North America to a better way to carshare. (2011)

EnviroMedia is named one of top five small agencies of the year by PRWeek. (2012)

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